Most B2B SaaS teams don’t choose a CRM.
They inherit one, duct-tape it together, and hope it lasts another year.

Then growth happens.

Suddenly:

• Reporting breaks

• Sales works in spreadsheets

• Marketing can’t trust attribution

• RevOps spends more time fixing the CRM than scaling the business

At that point, switching CRMs feels inevitable—and painful.

The Real Problem Isn’t “Which CRM Is Best?”

It’s choosing a CRM that fits your stage, motion, and future.

A tool that’s perfect at $2M ARR can actively slow you down at $20M.
A platform that shines for outbound sales can quietly sabotage PLG.
A “cheap” CRM can become the most expensive decision you make.

Yet most comparisons ignore the questions that actually matter:

• Will we outgrow this in 18 months?

• How much RevOps horsepower does this really require?

• Can this support our GTM motion and what we’re building next?

We Built a CRM Selection Guide for B2B SaaS Leaders Who Want to Get This Right

This guide isn’t a feature checklist.

It’s a decision framework built for:

• Sales-led and PLG SaaS motions

• $2k–$100k+ ACVs

• Founders and RevOps leaders who want fewer migrations, not more

Inside, we break down:

• HubSpot, Salesforce, monday CRM, HighLevel, and Salesloft

• Where each platform actually works best

• The hidden tradeoffs most teams discover too late

• How pricing, complexity, and admin load change as you scale

We also include:

• A quick-fit matrix by stage and sales motion

• Clear recommendations based on ARR and GTM complexity

• Guidance to help you think 3–5 years out, not just this quarter

Before You Commit (or Rebuild), Read This

CRM decisions compound—for better or worse.

If you want to:

• Avoid a costly replatform in 12–24 months

• Choose a CRM that scales with your GTM motion

• Build a system your team actually uses

👉 Download the full CRM Selection Guide and make the decision with clarity instead of regret.